Shifting from Cash Cow
As Apple, Inc.’s enduring cash cow, the iPhone, begins to lose its revenue charm, the tech giant finds itself on the quest for its next trailblazing innovation, according to Bloomberg columnist Mark Gurman.
Robotics on the Horizon
Within Apple’s hardware engineering and AI divisions, Gurman has uncovered the presence of “skunk-works teams” delving into the domain of robotics, as revealed in his most recent “Power On” newsletter.
Gurman hinted at a tabletop product in development that incorporates a robotic arm to maneuver a display, potentially mirroring human gestures during FaceTime calls.
While enthusiasm brews within the team, the breadth of support from Apple’s top brass remains a point of contention.
Paving the Way for Smart Homes
Gurman’s insights also shed light on Apple’s extensive smart home aspirations. Ventures include automating household tasks and refining the Apple TV set-top box to encompass FaceTime communication abilities and gesture-based controls.
A concept of a nimble smart display reminiscent of a basic iPad, portable across rooms and tetherable to charging stations, holds promise within Apple’s envisioned smart home ecosystem.
While Apple dabbles in small-scale trials for this innovative screen, a conclusive decision on its future remains pending.
To navigate the interim period, incremental enhancements to the existing lineup, such as varied device sizes, hues, and configurations, may offer avenues for revenue augmentation in tandem with complementary iPhone accessories, Gurman noted.
Apple’s day ended on a positive note with a 0.45% upswing at $169.58, as reported by Benzinga Pro data, marking a 12% dip in performance year-over-year.